KAIO
Explanatory videos
We have created various animated videos for the Office for Informatics and Organisation of the Canton of Bern (KAIO), the competence center for the implementation of digitisation in the cantonal administration.
In order to present the complex digital topic in a somewhat simplified way, we worked with a simple graphic style and strong symbolic images. The employer «Canton Bern», for example, is represented as a large, friendly bear. The data, which is the focus of the videos, becomes different shapes in the animated spot that can have different colors and sizes.
The use of these symbolic figures and shapes gives the videos a certain lightness and a bit of humor. Nevertheless, the content remains clearly understandable.
Data can not only be small but also be shown in a larger context. Here, for example, the topic of Open Government Data is presented – data from public administrations that is made accessible to the general public.
