Shoppyland

Social media ad campaigns

Shoppyland Schönbühl is the largest shopping center in the Bern region and the Espace Mittelland, comprising over 80 stores. For many visitors, it evokes feelings of nostalgia—after all, the center will celebrate its 50th anniversary in 2025. Its distinctive feature is the Shoppy duck. We stylized the Shoppy duck visually in 2D and expanded the family with additional ducks. In short animated spots, the family experiences various shopping adventures, which are shared with the community on social media.

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